KI. Services

Communication

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Increase targeted customer communication – Use our expertise to extract valuable information from your data for a personalized customer approach. We provide you with the solutions as a service.

Customer Insight Services

Gain valuable insights from your data with our AI services.

Our Customer Insights Services offer you the opportunity to answer specific questions precisely with the help of AI. Do you have a use case that you have not been able to solve yet? We accompany you from data acquisition to the application of customized AI methods to achieve the desired result.

Which products will your customers demand in the future?
Which customers have the highest affinity with your advertised products?
How can you maximize the reach and effectiveness of your marketing campaigns?
What strategies can you use to influence future customer behavior?
How can you recognize and prevent fraud attempts at an early stage?
CLV - Identify your most valuable customers and optimize your strategy.

Use our expertise to gain deeper insights and make your business strategy even more effective.

Relevant recommendations per customer or product

Personalized product recommendations (NBO/NBC)

Our product recommendations use predictive analytics to determine the ideal offer for each customer. By analyzing purchasing behavior and preferences, we create personalized recommendations that increase the likelihood of a purchase and strengthen customer loyalty.

With Next Best Offer strategies, you can consistently offer your customers relevant products and maximize your success.

Precise customer segmentation for personalized marketing strategies

Segmentation through clustering methods

Our customer clustering services help you gain deeper insights into your customers’ behavior through cluster analysis and dynamic segmentation.

By applying RFMR (Recency, Frequency, Monetary, Ratio) analyses, you can identify valuable customer segments and develop personalized marketing campaigns. This data-driven approach enables you to maximize the effectiveness of your marketing strategies and improve customer loyalty in the long term.

Detection of possible customer churn

Lose fewer customers - with intelligent churn prediction

Our churn prevention services enable you to identify customers at risk of churning at an early stage. By analyzing behavior patterns and interaction data, we identify signs of potential churn.

This allows you to take personalized measures in good time to increase satisfaction and promote loyalty. Use these data-driven insights to proactively combat customer churn and build long-term relationships.

Optimal dispatch times for maximum effect

Reach customers when and where they are available.

Our Send Time Optimization technology uses advanced algorithms to determine the ideal send time for each recipient.

By analyzing interaction patterns and engagement data, we ensure that your messages are delivered at the most effective time. This leads to higher open and click-through rates and improves the overall performance of your digital marketing campaigns.

Customized data science solutions for your requirements

Development of individual data science models

In addition to our standard software solutions, we offer customized data science models tailored to your specific requirements and business logic. You benefit from individual, tailor-made solutions for your marketing strategy, which we also offer as a service. Have you already answered these questions for yourself?

Customer behavior analysis - Identify patterns and trends in your customers' purchasing and interaction behavior.
Segmentation & clustering - creation of targeted customer groups for individualized marketing measures.
Predictive analytics - using AI to accurately predict future customer behavior.
Next Best Offer (NBO) - Automated recommendations for the best individual offer in real time.
Customer Lifetime Value (CLV) calculation - identifying the most valuable customers.
Churn Prevention - Recognize and prevent customer churn at an early stage through targeted measures.
Fraud detection - recognizing fraud before it leads to major damage.
Omnichannel integration - Use personalized insights for email, apps, web, push messages and other channels.