The profile of the AIC Group GmbH.

The company AIC Group GmbH is one of the leading German solution providers for business intelligence, customer analytics, campaign management and marketing automation.

The company’s focus is on the establishment and expansion of customer dialog and loyalty programs, the management of which serves the efficient design of marketing. For this purpose, AIC Group produces the customer-centric digital memory, which includes the recording of customer behavior, response measurement for campaigns, target groups, socio-demographics as well as customer value.

AIC Group GmbH was founded in 1999 with a focus on business intelligence (BI) and customer management and is headquartered in Lüneburg, Germany. The company has experienced, highly qualified employees who accompany customers through all phases of the IT project lifecycle and, due to their broad solution and integration competencies, ensure holistic consulting and support from a single source. In addition to classic business consulting, this also includes project management, project implementation, training and support competencies.

Today, the AIC Group in Lüneburg counts medium-sized companies as well as DAX-listed companies among its customers.

The AIC Group was founded 25 years ago as Active Information Concept in Lüneburg – at a time when the term business intelligence was still unknown and the business area was called data warehousing. Dialog marketing was carried out manually by experts in database marketing, and marketing automation was considered an unattainable vision. Today, all these things are taken for granted, as if they had always existed.

brand eins and Statista have determined: AIC Group is also one of the best management consultants in 2024.

For the ninth time, brand eins and Statista have determined the best management consultants in Germany.
Out of more than 19,000 companies, the AIC Group has made it among the best consulting firms for the consumer goods and retail industries in the field of CRM.

2024

We are proud to have received the award again in 2024.

Ouer Team.

The AIC Group employs highly qualified consultants and specialists for Business Intelligence, Data Science, Customer Experience Management and Marketing Automation.

We accompany our customers in all phases of the project lifecycle and offer holistic consulting and support from a single source due to our broad solution and integration expertise.

Ouer Management.

In 1999, Jörg Heydorn and Ralf Stöver founded the AIC Group GmbH. Since then, both act as managing partners and maintain a cooperative management style based on mutual trust and open communication. Sense of responsibility and result orientation are the basis for success, which are lived and promoted by the management.